- VC fundraising
- IT services
VC fundraising for IT services companies
IT services don't fit the classic VC mould - linear growth, project revenue and people-based delivery get penalised against pure SaaS. But the category is large, profitable and increasingly attractive to growth equity, PE and strategic capital, especially as AI compresses delivery cycles and re-prices the gap between software and services.
Investors look at utilisation, bench rate, gross margin per FTE, account concentration, recurring versus project mix and how exposed the P&L is to a single client or geography. A services business positioned as 'almost SaaS' usually fails diligence; one positioned honestly around specialisation, domain depth and a clear AI-augmented delivery story unlocks both equity and PE growth capital.
Flow advises IT services founders across software development, software testing, cloud and data, agencies, BPO and vertical specialist consultancies. We package the business for the funders who actually back IT services - PE growth funds, services-focused buyout shops, strategic acquirers - rather than the classic SaaS-only VCs who will pass on principle.




































Raise capital with an advisor that understands IT services
Services, not faux-SaaS
Dressing a services business up as a software business is the fastest way to lose credibility in the first meeting. We position the round honestly around utilisation, specialisation and delivery quality - and we go to the investors who actually pay multiples for those numbers.
PE growth capital, not generalist VC
Most generalist VCs won't engage seriously with a services business, and the ones that do will offer punitive terms. Growth equity and services-focused PE are the right pool, and we run the process with them rather than wasting weeks at VC partner meetings that will never lead.
Account concentration framed honestly
One client at 40% of revenue is a deal-killer if it surfaces late in diligence and a non-issue if it's framed correctly upfront. We surface client concentration, contract lengths and renewal mechanics early so the round prices on a clear picture rather than on negative discovery.
AI story that doesn't sound naive
Investors in IT services right now want a credible answer on how AI changes your delivery margin and pricing model - not a slide claiming you'll be 10x more productive. We work through realistic AI-augmented delivery economics with the founder, so the equity story holds up to questions from people who already know the answer.
Selected VC case studies
We've advised companies from series A to series D and beyond.
Our capital raising experience spans across various tech sectors and geographies.

We advised Elysian Fields on its investment into Orka, a Reykjavik-based portfolio of online consumer lending platforms, supporting deal structuring and growth-capital deployment in the Icelandic fintech market.






Recent VC fundraising IT services track record
Selected capital-raising mandates and prior investment experience.
VC fundraising for all IT services niches
From software development to software testing, we're a specialized fundraising advisor to IT services companies.
Our VC fundraising experience spans across all IT services verticals.
Explore other sectors
We know tech inside & out.
We live and breath tech - true understanding of how startups operate is fundamental at what we do.
Recent IT services insights
Talk to us
Schedule a call to get a health check on your business and see how we could help.
Fractional CFO
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