Flow Partners advises GoTrendier

Advising GoTrendier on its $14 million series B fundraise to disrupt second-hand fashion in Latin America.

Barcelona, Spain / Mexico City, Mexico / Bogotá, Colombia — 29 Nov 2022

Flow Partners acted as a financial advisor to GoTrendier, a peer-to-peer second-hand fashion marketplace in Mexico and Colombia, on their $14 million series B fundraise led by IDB, Creas and IDC Ventures.

Overview

Founded in 2016 in Barcelona by Spanish entrepreneurs, GoTrendier is a peer-to-peer second-hand fashion marketplace serving customers in Mexico and Colombia.

This transaction highlights Flow Partners' successful track record of working with category leaders in the consumer technology sector, and further reaffirms Flow's experience in Latin America, having previously advised shareholders of Selina, Panama City-based travel and hospitality platform for digital nomads.

Transaction Background

The investment will bolster GoTrendier's operations in Latin America, enhancing the user experience, and accelerating the second-hand culture to make pre-owned clothing a first purchase option that comes to the mind of a consumer.

This $14 million series B fundraise was led by IDB, Creas and IDC Ventures. Previous investors, including Ignia, JME Ventures, Bonsai Partners and Pedralbes Partners also participated in the round.

About GoTrendier

GoTrendier is the leading second-hand fashion marketplace in Latin America. Founded by Spanish entrepreneurs, the company launched in 2016 in Mexico, and quickly expanded to the Colombian market in 2017. GoTrendier's vision is to make second-hand the first choice to buy fashion in Latin America, making the industry more sustainable. GoTrendier is headquartered in Barcelona, Spain with offices in Mexico City and Bogotá.

About Flow Partners

Flow Partners is a modern advisory firm providing independent corporate finance advice to companies and investors that shape the global digital ecosystem. Flow was founded in 2020 and operates globally with presence in London, Berlin, Warsaw and Miami.

For more information, please visit flowpartners.io

Enquiries

For all enquiries please contact the team at [email protected]

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