Fractional CFO for supply chain management software companies

Supply chain software contracts blend subscription, transaction or volume fees, network access charges and implementation, with multi-site multi-region rollouts that can take eighteen months from signature to first material revenue. Bookings are lumpy and milestone-driven rather than cleanly recurring.

Site rollout and go-live timing drive recognised revenue, and the bookings-to-revenue bridge makes that explicit rather than treating bookings as if they convert linearly. Recurring network and subscription revenue reports separately from transactional and services revenue - different durability and margin.

Flow provides financial modelling, FP&A and fractional CFO advisory to supply chain management software companies across procurement and source-to-pay, supply chain planning and S&OP, supplier network and B2B integration, trade and customs management, and inventory and warehouse optimisation. We work as the outsourced startup CFO through growth, fundraising and sale processes.

Marcura
Hector
Testim
Panorays
Percepto
Brew
BetterQA
Voereir
TBô
Onlogist
Bonart
Cannadorf
Cannabis Innovation Center
Seagull Maritime
Moburst
Lemonade
Selina
BiomX
Dataprana
Radtonics
Marcura
Hector
Testim
Panorays
Percepto
Brew
BetterQA
Voereir
TBô
Onlogist
Bonart
Cannadorf
Cannabis Innovation Center
Seagull Maritime
Moburst
Lemonade
Selina
BiomX
Dataprana
Radtonics
Marcura
Hector
Testim
Panorays
Percepto
Brew
BetterQA
Voereir
TBô
Onlogist
Bonart
Cannadorf
Cannabis Innovation Center
Seagull Maritime
Moburst
Lemonade
Selina
BiomX
Dataprana
Radtonics

KPIs to track for "supply chain management software" startups

We're very 'KPI-driven' fractional CFOs, and we make sure to monitor the right metrics for your startup.

ARR

Bookings

Net retention

Enterprise logo count

Implementation backlog

Sites / nodes live

Partner-influenced bookings

Services share

Gross margin

Renewal rate

Financial modelling for "supply chain management software" startups

As fractional CFOs, we build KPI-driven financial models that are insightful and easy to maintain.

Financial modelling is both art and science - models must be robust, but also understandable, and useful for both internal planning and VC fundraising purposes. Hire a fractional CFO who knows how to handle both sides of the equation.

Site rollout & go-live bridge

Bookings to recognised revenue modelled explicitly by site and node, with realistic go-live timing across eighteen-month enterprise rollouts. Treating bookings as if they convert linearly is the most common error in this category and the easiest one for an acquirer to find.

Subscription vs transaction revenue split

Recurring network and subscription revenue reported separately from transactional and services revenue, each with its own gross margin and durability profile. A network-fee tail is valued differently than software ARR and needs to be visible distinctly.

Partner-influenced vs direct bookings

Direct, SI-led and channel-led bookings tracked separately with conversion, services attach and acquirer-relevance modelled distinctly. The partner mix in supply chain is large enough to materially shift the optics of a sale process.

Implementation backlog & services margin

Implementation and services backlog rolled forward by enterprise project, with services gross margin tracked separately from subscription. Services often runs at materially lower margin and contaminating the recurring base distorts the view of the software business.

Multi-region multi-site ARR

Enterprise customer ARR built up site by site and region by region rather than at logo level, with rollout pipeline of additional sites tracked as the primary expansion engine. Within-account expansion is the real growth lever and logo NDR alone collapses it.

CAC payback at enterprise motion

Fully-loaded CAC and payback at enterprise motion with multi-year deal economics and ramp clauses modelled in. Long sales cycles and large initial implementations produce payback profiles that need ramp-aware accounting to be readable.

Recent fractional CFO track record

See our fractional CFO and financial modelling experience across supply chain management software and beyond.

Simple pricing

No hidden costs, no complicated long-term contracts. We understand how important flexibility is for supply chain management software startups.

Core£4,000

Per month

  • Accounting / FP&A tech stack implementation
  • Monthly financial statements and reporting pack
  • Quarterly board pack with detailed financial analysis (with variance analysis vs. budget, relevant KPI observations etc.)
  • Investor-friendly output
Grow£8,000

Per month

  • Everything in Core, plus
  • Operating model (via an online platform like Runway or Excel-based)
  • Ongoing model maintenance, refining projections, burn/runway management
  • Customer cohorts modelling, churn and retention analysis
  • LTV / CAC, unit economics analysis
  • Cap table management
Pro£12,000

Per month

  • Everything in Grow, plus
  • M&A / fundraising support; review of business plan
  • Pitch deck preparation
  • Investor approach strategy / list building
  • Due diligence support and deal negotiation
  • Valuation as required and free access to Multiples Pro

Packages shown are illustrative, final pricing is tailored to client requirements.

AI & MLFintechConsumer internetDigital mediaE-commerce & marketplacesConsumer productsMobilityDigital healthIndustrial technologyDigital infrastructureIT services

More services

We help you scale by providing fractional CFO advice, through fundraising and a successful M&A exit.

VC fundraising for supply chain management software companies

We help you prepare materials, reach out to investors in our extensive network, negotiate fair term sheets and structure the VC round.

Learn more

M&A for supply chain management software companies

We advise winning tech companies on M&A exits, and over the years successfully executed numerous transactions with both financial and strategic buyers.

Learn more

Talk to us

Schedule a call to get a health check on your business and see how we could help.

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