Fractional CFO for ERP software companies
ERP businesses run multi-element contracts by default - licence or subscription, implementation, hosting, third-party integrations, support. Implementation revenue is large enough to distort the view of the recurring base, and partner-led implementations mean a material share of the customer relationship sits outside the company's P&L entirely.
Bookings, implementation backlog and go-live timing are the three numbers that tell you the next twelve months of revenue. Direct versus partner-influenced bookings report distinctly because the economics, retention and acquirer interest differ. Subscription is reported separately from services and licence.
Flow provides financial modelling, FP&A and fractional CFO advisory to ERP software companies across mid-market and enterprise cloud ERP, industry-specific ERP for manufacturing, distribution and services, NetSuite, SAP and Dynamics partners, and adjacent procurement modules. We work as the outsourced startup CFO through growth, fundraising and sale processes.
KPIs to track for "ERP software" startups
We're very 'KPI-driven' fractional CFOs, and we make sure to monitor the right metrics for your startup.
ARR
Bookings
Implementation backlog
Net retention
Enterprise customer count
Cloud ARR mix
Partner-influenced bookings
Services share
Gross margin
Renewal rate
Financial modelling for "ERP software" startups
As fractional CFOs, we build KPI-driven financial models that are insightful and easy to maintain.
Financial modelling is both art and science - models must be robust, but also understandable, and useful for both internal planning and VC fundraising purposes. Hire a fractional CFO who knows how to handle both sides of the equation.
Bookings, backlog & go-live bridge
Bookings, implementation backlog and go-live timing modelled as one connected pipeline rather than three separate numbers. The next twelve months of revenue lives in the rollout schedule, not the new-logo plan.
Multi-element contract decomposition
Licence, subscription, hosting, implementation and third-party components separated by performance obligation at contract signature. Subscription reads cleanly distinct from services revenue that would otherwise distort the recurring base.
Partner-influenced vs direct bookings
Direct, reseller and partner-led bookings tracked separately with conversion, retention and acquirer-relevance modelled distinctly. A partner-heavy book reads very differently in a process than a direct one, and the model surfaces the difference up front.
Cloud ARR mix transition
Subscription cloud ARR walked separately from on-premise licence and maintenance, with conversion rates and deferred revenue trajectory modelled by customer cohort. The transition optics move ARR, gross margin and bookings at once.
Module attach & expansion
Module attach across procurement, financials, manufacturing and adjacent suites tracked per customer with cross-sell rates tied to historical patterns. ERP lifetime value is created through additional modules, not at the first signature.
CAC payback by segment & motion
Fully-loaded CAC and payback by mid-market and enterprise, with direct and partner-led economics carved out separately. The blended number routinely hides a profitable partner motion and a money-losing direct one.
Founders and investors we've worked with
We've supported winning builders across ERP software and beyond.
Marcura
We acted as fractional CFO to Dubai-based Marcura, owner of maritime payroll and B2B payments platform MarTrust, advising on the strategic e-Wallet vendor selection and supporting product/finance integration.
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Hector
We acted as fractional CFO to Hector Aurumi, a Dubai-based specialist software house with AI/ML, IoT and data science expertise, providing confidential valuation guidance to the management team.
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Testim
As a fractional CFO we performed a confidential valuation of Testim, a Tel Aviv-based AI-based software testing automation platform, supporting Elevator Fund's portfolio management.
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Panorays
As a fractional CFO we performed a confidential valuation of Panorays, a Tel Aviv-based software platform for third-party security management, supporting Elevator Fund's portfolio management.
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Percepto
As a fractional CFO we performed a confidential valuation of Percepto, a Tel Aviv-based autonomous drone monitoring platform for critical infrastructure and industrial sites, supporting Elevator Fund's portfolio management.
See moreRecent fractional CFO track record
See our fractional CFO and financial modelling experience across ERP software and beyond.
Simple pricing
No hidden costs, no complicated long-term contracts. We understand how important flexibility is for ERP software startups.
Per month
- Accounting / FP&A tech stack implementation
- Monthly financial statements and reporting pack
- Quarterly board pack with detailed financial analysis (with variance analysis vs. budget, relevant KPI observations etc.)
- Investor-friendly output
Per month
- Everything in Core, plus
- Operating model (via an online platform like Runway or Excel-based)
- Ongoing model maintenance, refining projections, burn/runway management
- Customer cohorts modelling, churn and retention analysis
- LTV / CAC, unit economics analysis
- Cap table management
Per month
- Everything in Grow, plus
- M&A / fundraising support; review of business plan
- Pitch deck preparation
- Investor approach strategy / list building
- Due diligence support and deal negotiation
- Valuation as required and free access to Multiples Pro
Packages shown are illustrative, final pricing is tailored to client requirements.
Explore our fractional CFO offering for similar verticals
We're a specialized fractional CFO to software companies.
Our fractional CFO experience spans across all software verticals.
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We know tech inside & out.
We provide fractional CFO services to companies operating across the entire tech.
More services
We help you scale by providing fractional CFO advice, through fundraising and a successful M&A exit.
VC fundraising for ERP software companies
We help you prepare materials, reach out to investors in our extensive network, negotiate fair term sheets and structure the VC round.
Learn moreM&A for ERP software companies
We advise winning tech companies on M&A exits, and over the years successfully executed numerous transactions with both financial and strategic buyers.
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