VC fundraising for health & beauty companies
Health and beauty has remained one of the most active consumer venture categories. L'Oréal, Estée Lauder, Unilever and Coty all run venture vehicles or partnership programmes alongside their M&A teams, and dedicated beauty funds continue to deploy at every stage. The bar has moved to retail door productivity and repeat purchase.
Beauty investors are unusually well-resourced and unusually specific. L'Oréal BOLD Ventures, Unilever Ventures, Estée Lauder's New Incubation Ventures and Shiseido's venture arm all maintain their own frameworks around repeat purchase and Sephora or Ulta ACV, alongside a beauty-specialist fund set and the broader consumer pool - Forerunner, Lerer Hippeau, M13, CircleUp, L Catterton growth. Flow has direct relationships across this set.
Flow has experience running VC fundraising processes for health and beauty companies across skincare, colour cosmetics, haircare, fragrance, wellness and supplements, and personal care. Our extensive investor network spans early-stage seed funds, growth-stage investors, and strategic and corporate VC arms.
"Health & beauty" KPIs VC investors look at
The metrics venture investors benchmark before pricing a round - in diligence, at the IC table, on the term sheet.
Revenue
Gross margin
Contribution margin
Repeat purchase rate
Cohort retention
AOV
Wholesale share
Door productivity
CAC
LTV / CAC
Advertising as % of revenue
Returns rate
Health & beauty valuations in May 2026
Public health & beauty comps trade at 1.7x EV/Revenue. Median revenue multiple across health & beauty VC rounds was 4.3x in the last 12 months.
1.7x
Median EV/Revenue as of May 2026 for public health & beauty companies
7.2x
AbbVie is the highest valued public health & beauty company based on EV/Revenue (excluding outliers)
3.2x
Median EV/Revenue across health & beauty M&A deals in the last 12 months
4.3x
Median EV/Revenue across health & beauty VC rounds in the last 12 months
Key recent health & beauty VC rounds
$300M Undisclosed stage raised by vVardis was the largest health & beauty VC round completed in the last six months.
See all health & beauty VC rounds| Logo | HQ | Description | Investors | |||||
|---|---|---|---|---|---|---|---|---|
Apr-26 | vVardis |  | vVardis is a Switzerland-based oral care brand offering professional CURODONT dental repair products and consumer lines powered by CUROLOX and WX technologies. The range includes toothpaste, mouthwashes, and enamel repair kits distributed globally through dental clinics and pharmacies, targeting remineralization without fluoride. | Apollo Global Management | $300M | $1.0B | Undisclosed stage | |
Mar-26 | Eight Sleep |  | Eight Sleep is a New York-headquartered company manufacturing smart mattress systems for sleep optimization. Launched in 2014, its Pod 4 model uses hydrodynamic cooling and heating from 55°F to 110°F, integrated with an app tracking heart rate variability and sleep stages via ballistocardiography. The system elevates the bed for snoring reduction and pairs with Hub for soundscapes. Eight Sleep sells through direct-to-consumer and partners with Equinox gyms across 100 US locations. | Founders FundHSG+3 | $50M | $1.5B | Series D | |
Jan-26 | L Nutra | | L Nutra is a U.S.-based manufacturer of fasting-mimicking diet products using natural ingredients to support cellular rejuvenation and metabolic health. The company's five-day meal kits promote autophagy, weight management, and longevity benefits, distributed through healthcare providers and direct-to-consumer channels. | Mubadala | $37M | - | Series D | |
Jan-26 | Pee Safe |  | - | OrbiMed | $32M | - | Series C | |
Mar-26 | Mars Men | | Mars Men produces a natural, drug-free supplement to support male testosterone, energy, strength, and vitality. | L Catterton Asia | $28M | - | Series A | |
Mar-26 | Create Wellness | | Create Wellness is a direct-to-consumer brand headquartered in Phoenix, Arizona, that manufactures and sells creatine monohydrate gummies. Each pouch contains 90 vegan, gluten-free, non-GMO gummies delivering 1.5 grams of creatine per piece for daily supplementation to boost focus, strength, and endurance. The company offers monthly subscription plans through trycreate.co, targeting fitness enthusiasts worldwide. Launched in 2023, Create Wellness emphasizes purity with micronized creatine and third-party testing, distinguishing its products in the $50 billion global sports nutrition market. | Alliance Consumer GrowthImpact Capital+1 | $20M | - | Series B | |
May-26 | BNB Korea |  | BNB Korea is a Seoul-based cosmetic product planning and design firm creating skincare and beauty lines for global markets. The company develops formulations for K-beauty brands, emphasizing natural ingredients and innovative packaging. It collaborates with manufacturers in South Korea to produce OEM products distributed through Asian and international retailers. | Kiwoom SecuritiesSKS PE | $18M | - | Undisclosed stage | |
Feb-26 | Westman Atelier | | - | - | $15M | - | Undisclosed stage | |
Dec-25 | Moxie Beauty | | Moxie Beauty is a Mumbai-based hair care brand offering certified organic shampoos, conditioners, and serums free from sulfates and parabens. Formulated with Ayurvedic herbs like amla and bhringraj, its range targets dandruff, hairfall, and color protection for Indian hair types. Launched in 2020, Moxie sells via Nykaa and Amazon India, with clinical tests showing 90-day growth improvements. The brand expands to scalp oils infused with argan. | Arjun PurkayasthaBessemer Venture Partners+6 | $15M | - | Series A | |
Dec-25 | YSE Beauty | | YSE Beauty is a skincare brand formulating serums, creams, and cleansers targeting hormonal and age-related skin changes, available through direct-to-consumer online channels. | Halogen VenturesL Catterton+2 | $15M | - | Series A | |
May-26 | A | AromeManpo |  | AromeManpo is a brand that produces aromatherapy skin care products. The company introduced a system combining aromatherapy with biological fermentation to restore skin health barriers across multiple levels. | Eternal Beauty Holdings | $14M | $95M | Series B |
May-26 | Mosh | | Australian brain wellness brand Mosh produces protein bars enriched with nootropics such as lion's mane mushroom, ashwagandha, and L-theanine to support cognitive function, focus, and stress reduction. The company promotes brain health through functional snacks, educational content, and research-backed formulations. | Great Circle VenturesMain Street Advisors+3 | $13M | - | Series A | |
Jan-26 | ViCentra |  | ViCentra is an Utrecht-headquartered medical technology company behind Kaleido, a digital diabetes platform connecting continuous glucose monitors, insulin pumps, and pens for automated dosing and data sharing. Operating from the Netherlands and United Kingdom, it delivers apps emphasizing simplicity and integration with healthcare providers for improved patient outcomes. | Innovation IndustriesROM Utrecht Region+1 | $13M | - | Series D | |
Dec-25 | VIEVE |  | VIEVE is a Glasgow-based makeup brand founded by influencer Jamie Genevieve, specializing in inclusive foundations and eyeshadows. Launched in 2022, it offers 40-shade liquid concealers and clean formulas free from talc. Available on its UK site and Boots stores, VIEVE expands to Cult Beauty with cruelty-free certifications. | Active PartnersPembroke VCT+2 | $12M | $27M | Undisclosed stage | |
Dec-25 | YUV | | YUV is a New York-based beauty tech company that supplies refillable hair color cartridges to salons. Launched with pod-based dyes compatible with standard bowls, the system cuts plastic waste by 90 percent, distributing through professional channels in the United States and Europe. | Francisco GimenezNineyards Equity+1 | $12M | $33M | Series A |
VC investors active in health & beauty
Unilever Ventures is the most active VC investor across health & beauty, having invested in 15 startups in the last three years.
See all health & beauty VCs| Logo | HQ | Description | Key portfolio | |||
|---|---|---|---|---|---|---|
Unilever Ventures | | Unilever Ventures is the corporate venture capital arm of Unilever investing in startups within personal care, digital technologies, nutrition, and sustainability. It has backed over 50 companies including Dollar Shave Club and Olly since 2002. Based in London and Singapore, the fund leverages Unilever's global R&D and distribution for portfolio growth. | ClayCo. CosmeticsCreate WellnessRAS Luxury Oils+2 | 15 | Series A | |
Fireside Ventures | | - | CHOSEN by DermatologyUnboundAntithesis+2 | 13 | Seed | |
FasterCapital |  | FasterCapital is an online incubator and accelerator connecting startups worldwide with angel investors, VCs, and micro-VCs through equity-for-services models in technical development and business growth. The platform offers mentorship, pitch deck reviews, and funding matchmaking for over 10,000 entrepreneurs annually. FasterCapital facilitates deals in sectors like fintech, healthtech, and edtech from its global network. | Dido Sanitary ProductsCorvalliiSTEM Dermaceuticals+2 | 12 | Pre-seed | |
L Catterton | | L Catterton is a Greenwich-headquartered private equity firm with $33 billion under management, investing in consumer sectors like food, beverage, retail, restaurants, health, wellness, and media. The firm pursues control investments and strategic partnerships in North America, Europe, and Asia, backing companies such as Peloton, Everlane, and Birkenstock. | YSE BeautySUGAR CosmeticsCalifornia Naturals+2 | 7 | Series A | |
Sharrp Ventures | | Sharrp Ventures is a Mumbai-based venture capital firm investing in early and growth-stage consumer startups. Launched in 2016 by the Marico Group, it targets traction-proven companies in beauty, wellness, food, and D2C with checks from $1-5 million. Portfolio includes Mamaearth personal care and Dream11 gaming. The fund leverages Marico's distribution network across India for portfolio support. | Good MonkWellopiaThe Good Bug+2 | 7 | Seed | |
Sauce.vc | | Sauce.vc is an early-stage venture capital fund targeting consumer brands in India. It employs a high-engagement model backed by a network of service partners aiding brand scaling across operations, marketing, and growth. | BabyOrganoKrieya Beauty & WellnessInnovist+2 | 7 | Seed | |
Anicut Capital | | Anicut Capital is a Chennai-based alternative asset manager specializing in private equity and debt for mid-market companies. The firm targets sectors like manufacturing, healthcare, and technology in India. Founded by veterans from ICICI Bank and HDFC, it oversees funds with commitments from institutions such as SBI and family offices. | ProtouchSUGAR CosmeticsPilgrim+2 | 7 | Seed | |
DSG Consumer Partners |  | DSG Consumer Partners is a private equity firm investing in consumer brands across India and Southeast Asia. Mumbai-based since 2004, DSGCP takes minority stakes in unlisted companies like Sula Vineyards, Cleartrip, and Veeba Foods, providing growth capital and founder liquidity over 6-10 year horizons. The firm manages a portfolio of 15 investments generating combined revenues exceeding $500 million. | Secret AlchemistMoom HealthDeconstruct+2 | 7 | Series A | |
RPSG Capital Ventures | | RPSG Capital Ventures is an early-stage venture capital fund targeting consumer brands and internet companies in India. The Capital+ model combines investments with business strategy and distribution support for startups in D2C, fintech, and healthtech. Backed by RPSG Group, it has invested in Licious, FlexiLoans, and Urban Company from Mumbai headquarters. Focus areas include market entry acceleration and supply chain scaling. | Good MonkBabyOrganoAsaya+2 | 6 | Seed | |
Crowdcube | | Crowdcube is an equity crowdfunding platform based in the United Kingdom that facilitates investments in startups and growing businesses since 2011. Investors commit funds in exchange for equity stakes or annual returns, supporting over 520 successful raises totaling more than £230 million from a community exceeding 390,000 participants. Notable campaigns include Monzo's £1 million raise in 96 seconds, alongside River Cottage, Eden Project, JustPark, eMoov, Sugru, and Chip. | KaexSoliduNursem+2 | 6 | Pre-seed |
Founders and investors we've worked with
We've supported winning builders across health & beauty and beyond.
AVE & YOU
We acted as fundraising advisor to AVE & YOU, a Berlin-based beauty-tech DTC brand and personalized skincare platform, supporting its capital raise to fuel growth.
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Orka
We advised Elysian Fields on its investment into Orka, a Reykjavik-based portfolio of online consumer lending platforms, supporting deal structuring and growth-capital deployment in the Icelandic fintech market.
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GoTrendier
We advised GoTrendier, the leading second-hand fashion marketplace in LatAm (Mexico and Colombia), on its $14m Series B fundraise led by IDB.
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Ziik
We acted as fundraising advisor to Ziik, a Copenhagen-based all-in-one social intranet and internal communication SaaS platform, on its growth funding round.
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Sentryc
We led the capital raising process for Sentryc, a Berlin-based AI-driven brand protection and IP software provider, on its growth round led by Seventure Partners.
See moreRecent VC fundraising track record
See our VC fundraising experience across health & beauty and beyond.
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